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Building your SME brand: Good and bad experiences
Building your SME brand: Good and bad experiences
Marsha Wright, Co-Founder, Broadcast my Brand
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'Snog' the customer - Consumer experience coming full-circle
Rob Baines , Co-founder, Snog
- Hear from Rob Baines, co-founder of London-based company Snog how they use technology and creativity to engage customers with the values and vision behind their brand.
Rob Baines , Co-founder, Snog
- Hear from Rob Baines, co-founder of London-based company Snog how they use technology and creativity to engage customers with the values and vision behind their brand.



Building your SME brand: Introduction
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building your SME brand: Mentorship programmes
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building your SME brand: Turning your business around
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building your SME brand: The importance of marketing
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building your SME brand: Good and bad experiences
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building your SME brand: Promoting the individual
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building your SME brand: Shifting your business plan
Marsha Wright, Co-Founder, Broadcast my Brand
Marsha Wright, Co-Founder, Broadcast my Brand

Building a successful brand: Introduction
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd

Building a successful brand: Funding
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd

Building a successful brand: Keeping out of the way of the brand
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd

Building a successful brand: Developing the brand
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd

Building a successful brand: The board
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd

Building a successful brand: Geographical expansion
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd
Marcus Codrington Fernandez, CEO and Founder, Mongoose Cricket Ltd

Marketing for Digital businesses: Why the Board should understand digital marketing channels
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit

Marketing for Digital businesses
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit
- David tells us how he feels digital businesses can most effectively market themselves, using a mixture of social media and PR and by being market leaders through innovation.
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit
- David tells us how he feels digital businesses can most effectively market themselves, using a mixture of social media and PR and by being market leaders through innovation.

Marketing for Digital businesses: Breaking the mould - Market driving companies
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit

Marketing for Digital businesses: Why a digital company should think about their story and PR
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit

The Branding Workshop: Introduction
Yvonne Fuchs, Founder, The Branding Workshop
Yvonne Fuchs, Founder, The Branding Workshop

The Branding Workshop: Are you a brand?
Yvonne Fuchs, Founder, The Branding Workshop
Yvonne Fuchs, Founder, The Branding Workshop

The Branding Workshop: What makes you different?
Yvonne Fuchs, Founder, The Branding Workshop
Yvonne Fuchs, Founder, The Branding Workshop

The Branding Workshop: Creating a product experience
Yvonne Fuchs, Founder, The Branding Workshop
Yvonne Fuchs, Founder, The Branding Workshop

The Branding Workshop: Think big, act small
Yvonne Fuchs, Founder, The Branding Workshop
Yvonne Fuchs, Founder, The Branding Workshop

The Branding Workshop: The Third Sector
Yvonne Fuchs, Founder, The Branding Workshop
Yvonne Fuchs, Founder, The Branding Workshop

Marketing for Digital businesses: Introduction to David and his book 'Net profit'
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit
David Soskin, Co-Founder, Howzat Media plc and author of Net Profit

Building a brand and reputation: Introduction to Farr Vintners
Stephen Browett, CEO, Farr Vintners
Stephen Browett, CEO, Farr Vintners

Building a brand and reputation: The impact of the internet
Stephen Browett, CEO, Farr Vintners
Stephen Browett, CEO, Farr Vintners

Building a brand and reputation: The value of expertise
Stephen Browett, CEO, Farr Vintners
Stephen Browett, CEO, Farr Vintners






Exploiting new marketing channels
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.

Exploiting new marketing channels
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.

Exploiting new marketing channels
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.

Exploiting new marketing channels
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.

Exploiting new marketing channels
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.
Gilbert Hill, Business Development Director, Governor Technology
- Social media, the web and offline marketing have all helped Governor extend its reach, enabling it to interact in a new way with potential clients. The key is to be sure you are saying something interesting.

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Getting the message across to consumers and B2B customers
Phil Lynas , Managing Director, All About Food
Phil Lynas , Managing Director, All About Food

How Veolia promotes itself
:
Veolia's B2B marketing
Mike Wood , Commercial Sales Manager for London, Veolia
Mike Wood , Commercial Sales Manager for London, Veolia

Promoting your business
:
Generating free awareness
Mark Palmer , Global Brand Executive, Green & Blacks
Mark Palmer , Global Brand Executive, Green & Blacks

Promoting your business:
Long term relationships with agencies work best
Mark Palmer , Global Brand Executive, Green & Blacks
Mark Palmer , Global Brand Executive, Green & Blacks

The importance of PR and design agencies
Phil Lynas , Managing Director, All About Food
Phil Lynas , Managing Director, All About Food

An introduction to all about food
Phil Lynas , Managing Director, All About Food
Phil Lynas , Managing Director, All About Food

How Veolia promotes itself
:
The dilemma of PR
Mike Wood , Commercial Sales Manager for London, Veolia
Mike Wood , Commercial Sales Manager for London, Veolia

What a Marketing Director can do for your company
Phil Lynas , Managing Director, All About Food
Phil Lynas , Managing Director, All About Food

Building a brand and reputation: Reputation
Stephen Browett, CEO, Farr Vintners
Stephen Browett, CEO, Farr Vintners

Building a brand and reputation: Reputation
Stephen Browett, CEO, Farr Vintners
Stephen Browett, CEO, Farr Vintners



Pitching for creative digital content work: About Somethin' Else
Steve Ackerman, Managing Director, Somethin' Else
Steve Ackerman, Managing Director, Somethin' Else

Pitching for creative digital content work: Preparing for a pitch
Steve Ackerman, Managing Director, Somethin' Else
Steve Ackerman, Managing Director, Somethin' Else

Pitching for creative digital content work: Pricing the job
Steve Ackerman, Managing Director, Somethin' Else
Steve Ackerman, Managing Director, Somethin' Else

Pitching for creative digital content work: The value of repeat business
Steve Ackerman, Managing Director, Somethin' Else
Steve Ackerman, Managing Director, Somethin' Else

Pitching for creative digital content work: The importance of management
Steve Ackerman, Managing Director, Somethin' Else
Steve Ackerman, Managing Director, Somethin' Else

Pitching profitably: Going out to market
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

Pitching profitably: Introduction to CPL Productions
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

Pitching profitably: Lessons learnt
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

Pitching profitably: Predicting profitability in advance
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

Pitching profitably: Testing out new ideas
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

The future of independent production: Current changes and the future
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

The future of independent production: How is England different?
Danielle Lux, Managing Director, CPL Productions
Danielle Lux, Managing Director, CPL Productions

The importance of using social media : Introduction and some facts about social networking
Katie King, Director, Zoodikers Consulting Ltd
Katie King, Director, Zoodikers Consulting Ltd

The importance of using social media: Opinion of the Fast Growth Club launch
Katie King, Director, Zoodikers Consulting Ltd
Katie King, Director, Zoodikers Consulting Ltd

The right pitch for the right clients: Bringing the pitch to life
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The right pitch for the right clients: Doing research
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The right pitch for the right clients: Exciting the client
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The right pitch for the right clients: Golden rules
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The right pitch for the right clients: Introduction to Mason Zimbler
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The right pitch for the right clients: The importance of emotion
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The right pitch for the right clients: The importance of relationships
David Sloly, Creative Director, Mason Zimbler
David Sloly, Creative Director, Mason Zimbler

The School of Communication Arts: A message for teachers and parents
Marc Lewis, Dean, School of Communication Arts
Marc Lewis, Dean, School of Communication Arts

The School of Communication Arts: About the SCA
Marc Lewis, Dean, School of Communication Arts
Marc Lewis, Dean, School of Communication Arts

The School of Communication Arts: The course
Marc Lewis, Dean, School of Communication Arts
Marc Lewis, Dean, School of Communication Arts

The School of Communication Arts: The mentor program
Marc Lewis, Dean, School of Communication Arts
Marc Lewis, Dean, School of Communication Arts

The School of Communication Arts: Who should apply?
Marc Lewis, Dean, School of Communication Arts
Marc Lewis, Dean, School of Communication Arts
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Marsha Wright is a serial entrepreneur. She works with SMEs trying to improve their brand and aid their growth. She also runs a business mentoring service called Ultimate Success (www.ultimatesuccess.tv) and Business Acceleration Bootcamps. (www.businessaccelerationevent.com) Here Marsha tells us about experiences she has had with both good and bad marketing campaigns |