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Technology Companies
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Location-based services help targeted marketing
David Norris, Chief Operating Officer, Livebookings
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David Norris of Livebookings observes that targeted marketing can be welcomed by consumers rather than seen as obtrusive, and that location-based technologies help with accurate targeting.
This interview was recorded at Olswang's You+Technology event, held in London in March 2010.
Date updated: 13 Apr 2010, Date added: 13 Apr 2010 |
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